Facebook recently rolled out some major changes for Facebook
Pages. If you’re managing any Facebook Pages you should already
be aware of the changes, which were forcibly implemented on
March 9 across the board.
One of the biggest announcements concerning the upgrade is
that Facebook is deprecating FBML (Facebook Markup Language) and
FBJS (Facebook Java Script) as a primary technology for building
apps on Facebook. The Static FBML tab has been the industry
standard for creating apps for Facebook for a while now and is
extremely popular (112 829 378 Monthly Active Users). Before you
get your knickers in a Farrimond friction hitch (that’s a knot.
I Googled it), Facebook in a statement said that by March 11
“you will no longer be able to create new FBML apps and Pages
will no longer be able to add the Static FBML app.
While all existing apps on Pages using FBML or the Static
FBML app will continue to work, we strongly recommend that these
apps transition to iframes as soon as possible.” So by now you
should have bulked up on how to use iFrames.
Everybody is talking about the deadline on March 11 when
Facebook will no longer allow users to add new FBML applications
to their Facebook page. Lots of people see this as a good thing,
(including me) as FBML has lots of quirks and any coder is doing
back flips to be able to design real PHP pages and deliver
content in a frame instead of having to thread it through all
the FBML and strip out a lot of the functionality they could be
offering on a typical web page.
On the other hand FBML does a few things that we can’t do yet
with iframed content on a web site. Sure, you can use the social
plugins and some code to do a lot of it, but it’s not all there
yet. Besides, if you’re not a coder, or don’t have one working
for you, it can be a bit daunting to create a Facebook
application and the code for the iframes yourself.
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